Since Topsy got shutdown late last year I've not really found a replacement I've dug into to track our companies social mentions as well as our clients. Our social media services heavily focus around relationship building and influencer marketing so we're always looking to get...
As social media continues to dominate peoples' interactions online, its importance to marketers has never been more obvious. However, direct marketing from brand accounts is just one small part of the equation; as we will discuss below, getting your products or services featured on trusted...
Luxury brands occupy a unique niche in the marketplace, and reaching their ideal target audience increasingly involves working with key social influencers. As both a luxury lifestyle influencer and an industry insider, we figured that the Luxury Columnist (real name Suze Renner) was the perfect...
...the short answer? No. Thanks to a huge amount of paid PR and bored hipster journalists, the tech world has been talking quite a bit about Ello. I know what you're thinking: "Oh great, another social network my brand will have to dedicate more hours...
Last week I gave a short but to the point presentation to the BC Chapter of the Luxury Network International on how to target UHNW(Ultra High Net Worth) consumers online. These people are not spending time on Facebook and they're certainly not live updating on...
I'm a huge fan of Million Dollar Listings New York and I've been of course catching every episode weekly. I'm a huge fan of NYC real estate and this year the newest cast member Luis D Ortiz has been nothing but inspiring. Luis, if you...
Instagram's explosive growth has been faster than any social network so far. With this growth, it's being recognized as the next big thing in content marketing, especially within the luxury sector. A lot of luxury brands refused to adapt Twitter in its early stages and...
