It's hard to come across public data for targetting affluent shoppers online but thanks to the good people over at Nielson you now have a little more. This report takes a look at data from the United States only and focuses on households that have...
There's only one day left from Le Miami 2014 and while we couldn't be there I thought we could recap some of the highlights from this year's show. For those that don't know, Le Miami brings together the best and brightest who are changing the...
We help a lot of Realtors in the luxury real estate sector in marketing their extravagant properties and it's something we enjoy doing quite a bit. We get to not only help create beautiful content but we enjoy the process of seeing those social shares...
We've long been involved with the marketing and branding end of the private aviation industry, and we know how stale the experience can be for consumers. With that being said, in comes JetSmarter to shake up the industry and provide a bespoke buying experience unlike anything else...
I've spent the better part of my last year helping an emerging luxury company build up its brand, primarily through online means - but there's one aspect in particular that's been tough to develop. Selling a luxury product online is a difficult task, and doing...
Sotheby's has just released their 2014 study of ultra high network real estate consumers and it's packed with great insight and information for Realtors in the game. It's also quite useful for those in the real estate marketing arena as it really dives into the...
I think it's safe to say that if you need brilliant content for your superyacht, you cannot go wrong with the team over at Superyacht Media. I've recommended them to our clients and a visit to their Vimeo profile is always time well spent...
Oliver's Travels is a UK-based luxury travel agency that specializes in renting out luxury villas, castles, mansions, beach huts and cottages throughout Europe and the Caribbean. Their main appeal is twofold: first of all, they generally deal directly with the property owners themselves rather than hotel...
With an ever booming boutique hotel industry there's no doubt a big need for an event to get everyone together, and what better place than London? I wish I could have made this conference as we do a lot of marketing in the boutique hotel...
Affiliate marketing in the luxury industry has been heating up in 2014 and while it's nothing new to the scene, the digital landscape now has a lot more potential customers than ever before. Since I come from an affiliate background, I thought I'd share some...